Ikea Decorates the Monorail in Kobe
May 19, 2008 ~ Other

Before the April 14 opening of the new Ikea Store in Kobe, Japan, Ikea decided to decorate the monorail train with a colorful exterior, bright upholstery and fancy curtains.


Via Pink Tentacle
Comments
IKEA’s got some really good marketing ideas. Well done!
Ingenious idea! This is something that people will notice in contrast to boring commercial poster.